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Soul Tree positions itself as an organic skincare brand that combines the benefits of ancient Ayurveda (Indian Medicine) with a sensual, mystic, modern aesthetic. So, I leveraged my experience as a poet & songwriter, writing poetic copy that engages the reader's senses by evoking the feelings associated with the ingredients used while maintaining a Himalayan mysticism to adhere to the authentic Soul Tree brand voice.
Social Media Copy
I'll write your Social Media Posts and Captions to establish your brand identity & increase your conversions
Lotus Botanicals is all about keeping the message simple so I stuck to the template and made the copy & the caption direct, benefit-oriented, and gave the post a clear CTA.
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